Jeremy Kaplan
MINERAL, a previously online-only supplier of CBD products, recently opened a new brick-and-mortar store in Austin, Texas. The store is located at 1105 East 6th Street and caters to a wide variety of customer needs.
MINERAL is dedicated to producing high-quality full-spectrum CBD oil products in Austin. The company’s mission is to be more than a mere supplier of goods; it also hopes to serve as a cannabis community center. When customers go to the new shop to purchase products, they also have a unique opportunity to enter into a dialogue with members of the MINERAL team and other shoppers to learn more about the benefits of CBD oil in Austin.
What Is CBD?
CBD (cannabidiol) is one of over 400 compounds found in the Cannabis sativa plant and is second only to THC (tetrahydrocannabinol) in publicity. While THC produces what most users refer to as a “high,” CBD does not. Rather, it allows users to experience only the relaxation of cannabis without the rest of the effects often associated with recreational marijuana use.
Both CBD and THC are cannabinoids, which our bodies respond to using the cannabinoid receptors built into our very anatomy. The body’s endocannabinoid system is thought to play a role in memory, mood, fertility, fetal and infant development, pregnancy, pain, and appetite. Although research is still being conducted to determine all of the benefits of CBD, it could potentially aid in the treatment of many conditions, such as Parkinson’s, epilepsy, multiple sclerosis, chronic pain, arthritis, depression, anxiety, cancer, acne, and substance abuse disorder.
CBD oil products come in various forms – from tinctures to lotions to edibles – and are available as either a full-spectrum or isolate extract. MINERAL exclusively offers full-spectrum CBD oil, which also contains other beneficial cannabinoids and terpenes found in the cannabis plant.
What Does MINERAL Have to Offer?
MINERAL offers multiple products to help with a variety of health concerns. Even people without specific physical or mental health problems can benefit from trying out some of the company’s products. BALANCE is available in two sizes and aims to reduce anxiety and stress and improve mood. FOCUS also improves mood and has an energizing effect, helping to keep the mind sharp and focused throughout the day. RECOVERY has both mental and physical benefits because it helps decrease inflammation and aids in the reduction of anxiety and stress.
SLEEP, which is also available in two sizes, is intended to be taken at night because it induces rest and relaxation. This product is ideal for people who struggle with insomnia or other sleep conditions but would also benefit anyone looking to improve the quality of their sleep. MAISON works a little differently than MINERAL’s other products because it is a salve that users apply directly to the skin. MAISON’s mission is “to reduce inflammation in the body while soothing and repairing stressed skin.” Both online and at its Austin location, MINERAL sells its CBD oil products in packs as well, such as the DAY + NIGHT kit, which includes BALANCE for daily use and SLEEP for nightly use.
By offering such a wide array of products and working to cultivate acceptance and understanding surrounding CBD oil in Austin, the company is sure to stay at the forefront of cannabis culture in the city.
